STAY UP TO DATE WITH SOCIAL MEDIA AND DIGITAL MARKETING STRATEGIES
Blog
Why Random Posts Won’t Cut It in the World of Social Media
Many of us have been there, sporadically posting content and hoping for a miracle boost in sales or bookings. But let’s face it: without a well-crafted content strategy, you might as well be navigating the social media seas blindfolded. Here’s the reality check: random posts do not a content strategy make. And if you’re serious about putting dollars in your back pocket, it’s high time you got strategic.
Why Facebook Ads are a Game Changer for Your Biz
Dive into the essentials of Facebook advertising with a beginner-friendly guide. Learn how to craft compelling ads that resonate, drive engagement, and boost your brand’s presence online. Perfect for businesses looking to connect with their audience and elevate their digital marketing game.
Sign Of The Times: Smart Marketing on a Tight Budget
In challenging economic climates, businesses instinctively start to look for areas to cut costs, and more often than not, marketing budgets are among the first to face scrutiny. While the impulse to reduce spending is understandable, the consequences of slashing...
Posts or Plans? Navigating the Maze of Social Media Schedules and Strategies
You’ve probably heard the terms social media schedule and content strategy as assumed they are pretty much the same thing. They do sound similar, but they’re different beasts. Knowing what sets them apart is super important if you’re looking to rock your online presence.
Juggling Social Media Over the Festive Season: A Small Business Owner’s Guide
Take it from a professional, managing social media over the festive break is tough. You want to be present for your audience, but also for your family and friends. The struggle to strike this balance is real.
2024 Social Media Trends – Our Picks
We’ve said it a million times, but digital marketing is always on the move and you only have two options; keep up or fall behind.
Sale Fails: Dodging Digital Marketing Mishaps This Black Friday/Cyber Monday
Getting the absolute most out of BFCM is an art, honestly. Planning and prepping your deals, discounts, ads and funnels are usually poured over in detail, but there are some super common mistakes we see repeated year after year that can sometimes cost 1000s in lost revenue. So let’s fix them.
Sleighing Social Media Challenges: A Festive Guide for Businesses
Remember, it’s not just about making sales (even Santa checks his list twice), but also about making sure your customers have a great experience that builds long-term brand loyalty and gets them singing your praises for the following year.
Creating an Effective Black Friday Email Marketing Campaign: A Step-by-Step Guide
Creating an Effective Black Friday Email Marketing Campaign: A Step-by-Step Guide The holiday season is fast approaching, and for businesses, that means it's time to gear up for one of the biggest shopping events of the year: Black Friday. Email marketing is a...
Authentic & Real – How UGC Is Dominating The Content Game.
Picture this: Real people, real opinions, and real experiences taking centre stage. That’s UGC, friend!
Now more than ever we’re seeing just how great an impact UGC is having when used in social media ad campaigns and how it’s changing the game for brands.