You’re investing in ads, crafting your best emails, and yet you see costs go up, engagement drop, and emails barely get opened. Before you panic, let’s break down why these things happen—and more importantly, how to navigate them with smart strategies.
Getting the absolute most out of BFCM is an art, honestly. Planning and prepping your deals, discounts, ads and funnels are usually poured over in detail, but there are some super common mistakes we see repeated year after year that can sometimes cost 1000s in lost revenue. So let’s fix them.
Creating an Effective Black Friday Email Marketing Campaign: A Step-by-Step Guide The holiday season is fast approaching, and for businesses, that means it's time to gear up for one of the biggest shopping events of the year: Black Friday. Email marketing is a...